Issue #2
YOUR SUCCESS, OUR CAPITAL
SmartMoney
"Tactical Tips for Solution Provider Success"
October 2007
(Issue #2)
Amazingly, GTF customers enjoyed 67% year-over-year revenue growth in the 1st half of ’07–and we are not talking about doubling a penny, but millions of dollars of revenue.
HOW?
Right Strategy + Right Capital = Solution Provider Success
1. Execute the Right Strategy:
Simple! Focus on being the best Sales and Service Technology Agent possible. Period.
This means offering managed services where there is demand, creating a strong customer service–centric operation, offering current products and expertise, etc.
2. Secure the Right Capital:
Get out of the “Liquidity Trap”. You are in the trap when you do not have sufficient capital resources to deliver a full (product-and-service) solution to your hard-won customers and you find yourself unable to execute the strategy optimally.
Consequences of being in the trap include having management time diverted from executing the strategy, slowing growth and profit; showing profits but having no cash; compromising and risking customer service because of resource constraints, and outsourcing critical customer service functions to a 3rd party, thereby jeopardizing your end-user relationship.
"SmartMoney" means solving the Liquidity Trap:
At GTF we have an acute understanding of not only the financial dynamics necessary for success, but also the myriad strategic and operational issues facing Solution Providers, as we believe our record clearly demonstrates.
- We have provided $3.8 billion in funding for Solution Providers
- We are focused solely on Solution Provider Funding
- We have over 100 years of cumulative experience as Solution Providers
Our intimate, day-to-day involvement with many Solution Providers has taught us numerous tactical tips. One of the more interesting is described below:
A successful operator, when asked how he balances the constant demands of his business,
described it in this way:
“I look at our business as a three-legged stool – sales/marketing, operations
and finance/administration. If a leg is broken or weak, the stool will fall
over. So, I work hard to ensure that each of the stool legs is strong.”
At GTF, we are eager to build the strong financial leg of your stool.
IF WE CAN HELP, WE WILL
GTF Program Highlights:
Our unique, vendor-neutral, structured finance approach – as opposed to the
typical bank structure – allows us to offer Solution Providers distinct advantages:
- 100% PO/AR Financing
- No personal guarantees
- No financial covenants
- No administrative fees
- No line limitations
- No bad debt risk
- No UCC’s placed on your business
- No upfront fees
- Interest cost 0% to prime
- Intimate knowledge of your vendors, operating and financing needs
Our financial partners include CIT, Textron Financial Services, IBM Credit Corp, and JP Morgan Chase, all of whom have extensive industry experience with us.
GTF in the News
Watch for the upcoming issue of the Tech IQ Magazine featuring an in-depth look
at GTF’s innovative financial packages designed specifically for Technology
Solution Providers. Find out more about Tech IQ Magazine, a publishing pioneer in
the high-technology market and the computer channel, online at www.techiqmag.com.
